Being a digital creator is probably one of the most popular fields you can take on right now. But what’s interesting is how one person is able to bring on something entirely different from another in the best way. It is a choice that requires sheer talent and dedication to bring on the magic. Which many don’t even get. Popular digital personality Fariha Asghar shares her journey with Social Diary towards gaining stardom as well as the good and the bad that came along the way. Read On:
SD: Share a little with us about what it was like growing up in your childhood home.
Fariha: Ah, the good old days! I miss my childhood home. The old times when there was no internet. Everything seemed so easy and stress-free. On weekends we would wake up at 9 am for my favorite cartoons, and then we would have breakfast with my grandparents and parents. The best days of my life-can’t describe those days in words.
SD: How did you venture into the field of becoming a digital creator?
Fariha: I started my journey in 2015 when I started posting pictures and videos. It was considered taboo and personally, I had no idea about digital marketing at all. I used to design my own clothes and post pictures in them. After which people started liking my style and clothes, which gave me a boost and I started doing campaigns for big and small brands.
SD: Were there any major skills you had to grasp to make your mark on this platform?
Fariha: Yes, styling clothes in a unique way.
SD: What kind of content do you create for your videos?
Fariha: Mostly it’s related to lifestyle.
SD: How do the ideas come to you? Does your husband also join you in your videos-how interesting is it to work alongside him?
Fariha: Haha, I love making videos with him but he is camera shy so sometimes it’s hard to do it.
SD: How do you balance your work and home responsibilities?
Fariha: My husband is my support system so he always helps me out.
SD: Would you ever consider venturing into acting?
Fariha: Um, no.
SD: Do you think there is healthy competition in the digital field?
Fariha: Sometimes it’s healthy but sometimes it brings you down. Because people in our field are quite competitive and all they think about is good reach and engagement. If you’re in the limelight, everyone is your friend.
SD: What is the one thing you wish to change about the perception of women in Pakistan becoming an influencer/digital creator?
Fariha: It’s 2023 and people still think we’re models! They don’t know the difference between a digital content creator and a model. If a man is doing this then it’s totally fine, but if a woman is doing this, they will judge us.
SD: How do you plan to venture into 2023?
Fariha: I don’t plan. I just go with the flow
IN A GLANCE
Your favorite digital personality?
Katie One and Ankush Bahuguna
A major fashion look that is timeless?
In winter, long coats with pants, in summer, long shirts
The one thing that is a mood killer?
Too many repetitive questions
Three things you have with you all the time?
Pocket perfume, tint, and sanitizer
Which season is the best style statement?
Morning Person or Late Nights Enthusiast
Desi Wear or Western
Both. Depends on my mood
Losing my loved ones
No regrets. Learned lessons
Most Prized Possession
My bag collection
I won’t quit
Someone you wish to meet?
I want to attend Anuv Jain Concert
Top 3 things on your bucket list
Want to travel the whole world
Umrah with my parents
Want to do something for orphans
The best thing about your work?
The worst thing about your work?
No matter how tired and sick you’re, if there is a deadline you’ve to complete your task
Your favorite movie
Kuch Kuch Hota Hai
What people don’t know about you?
Your dream destination