In a recent Instagram controversy, Maria B — Maria Butt, the founder of the popular fashion brand — is facing backlash after Turkish influencer Turtan publicly accused the brand of not honoring their collaboration agreement. Turtan, known for sharing fashion, lifestyle, and everyday moments with her followers, took to Instagram Stories to claim that the brand ignored her messages and failed to make the agreed payment for a recent project.
Turtan Speaks Out: “It’s No Longer About Money, It’s About Self-Respect”
Turtan revealed that this issue has been ongoing for three months, during which the Maria B Fashion Designer team allegedly ignored all communication. She expressed her frustration, stating,
“This is not matter of money from now, this is matter of self-respect which you never give. The money they give, I will forward to a person in need.”
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In another post, she emphasized that influencers value their self-respect more than monetary compensation, especially when brands deny responsibility after the work has been completed.
Maria B has previously been under fire for allegedly copying designs from a Turkish artist, raising concerns about repeated instances of uncredited inspiration. Details of the earlier accusation can be found here.”
“Keep the change with you—just learn how to behave with others,” she concluded.
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Maria B miscommunication
Turtan also revealed she previously collaborated with Maria B Fashion Designer without charging a fee. However, in the most recent brand shoot, she was not paid the amount initially agreed upon. After Turtan shared screenshots exposing the brand’s miscommunication, Maria B allegedly deleted her response stories.
Influencer-Brand Trust Takes a Hit
The dispute between Maria B Fashion Designer and Turkish influencer Turtan highlights the growing concerns about how brands handle influencer collaborations. With influencer marketing being a powerful tool, mutual respect and clear agreements remain critical. This situation serves as a reminder that professionalism and ethical conduct must go hand in hand in the fashion industry.
